Take a look inside the POP camp

Welcome to POP Camp, perhaps the raddest SUP brand headquarters around. Located in the heart of Southern California and near 5 major freeways, POP Paddleboards is never too far away from an adventure. Our 10,000 square foot facility in Orange houses all of our latest and greatest gear before getting shipped out to our awesome dealer-partners across the globe. The dog-friendly POP Camp features a killer breakroom with Netflix, skate ramp, good music, basketball hoop, Beer-share Fridays, and a secret showroom.

Nick and Joe are the guys behind the vision of POP Paddleboards and have guided our brand to be where it is today. “In operating a lifestyle SUP brand, working with culture-fit, like-minded people has been key to the success of POP,” says Nick, Founder of POP Paddleboards. Day by day, Nick and Joe connect with our clients and brand followers, brainstorm and design new products, and navigate new ways to disrupt the industry while staying “true to POP’s roots”.

At POP Camp there’s a few things you can be sure to expect. We are hardworking and know how to get things done, but we also love to have a fun and keep a friendly environment. We basically live “Play hard. Work harder.” POP Camp conveys a spirit that compliments our brand: uplifting, lively, and made for making. We love what we do and we can’t wait to reveal what’s in store for the future. If you’re ever in the area, not stopping by and saying hi is a crime. Our customers support and feedback has been the driving force behind our innovation.

Mike Ross Joins the POP Family

The POP crew is very excited to welcome a new waterman to the team! We’re happy to introduce Mike Ross as the newest brand ambassador for POP Paddleboards. Mike is a surf and SUP enthusiast who can also save your life! His daytime job as a firefighter/paramedic gives him just enough free time to get out on the water with his family and bring the brand of POP all over Florida.

“From the very first conversation I had with Mike, I knew he would be a weapon in the SUP industry,” Nick Lanfranco, POP Paddleboards founder, told us. “He’s a true waterman throwing it down on the Florida coastline. I speak for the entire camp when I say that we are excited to have him carry the POP flag.”

Mike’s journey into paddleboarding didn’t start by choice. Originally, the Ross family had a boat which they sold to move to their beachfront home in Palm Harbor, Florida. “We knew we wanted something right on the water, and we knew we could just get another boat later,” Ross told us. From there, Ross’ wife suggested they pick up a pair of paddleboards so they could still get out on the water without their boat. “I was totally against the idea,” he said. “But eventually, we did get a pair, and I was averaging 3 mile paddles every time I got out there.” He soon looked into races in the area and entered only to win 2nd place in 2 divisions. “I loved it after that, and even though we have another boat now, the paddleboards still go with us.”

Mike currently SUPs with the POP inflatables and enjoys them with his wife, two kids, and Saber, their dog. “We love and stand behind the product. Nick and the team are so easy to get ahold of, personable, and open minded when it comes to ideas and feedback,” Ross told us.

“Mike has given us a lot of great ideas even prior to our alliance. I can only imagine what’s to come now that he’s repping POP across the east coast,” Nick said.

After a surf session, you can likely find Mike at Fireside Pizza, drinking a Wavemaker. His favorite wave was surfed at Lance’s Left, Nicaragua and he once pet a manatee while on his board. When he’s not on the water, he can usually be found reading dystopian novels or watching Stranger Things. We look forward to Mike’s contribution to the POP family and can’t wait to see what the future holds!

Futures T1 Fin System Taking Our Paddle Boards to the Next Level

All of us at POP Paddleboards are passionate about developing and shaping high performance paddle boards. At POP, it’s not about the quantity of products we produce–but the quality, thought, and craftsmanship that goes into them. It’s about taking the time to shape, test, reshape, and retest each paddle board until we are confident that the end result is greater than the sum of its parts.  It is because of our never ending search for quality that we’re stoked announce that all our paddle boards come stocked with Futures  T1 fin system. We rigorously tested a variety of fin systems on each of our stand up paddleboards in nearly every body of water. From surfing, to racing across the lakes, and paddling upstream it was the Futures T1 system that offered the best combination of smoothness, thrust, and maneuverability.  They seamlessly integrate with all of our paddleboards and compliment them in nearly every way–stability, control, speed, handling, thrust, and the list really goes on. Futures has been  a pioneer in the fin industry and their T1 fins are a testament to their ingenuity.